Posted on 30 January 2012.
In a recent discussion with another successful network marketer the subject of college graduates and even many doctors flocking to a “Second Income Stream” that soon becomes a “Primary Income Stream”.
In my own personal experience although I was raised by a successful entrepreneur I was always told, “once you get a college degree you can then go into any business you choose”.
My dad felt that to get anywhere in life you have to have a degree. Specifically what you study did not matter just the fact that you started something and saw it through was enough to make it in “the Real World”. This philosophy proved to be very expensive and would not create massive wealth and success that is available to students of MLM success using proven internet marketing techniques.
My Real World Experiences:
At age 10 I was told “well your 10 now so this summer you will not just ride your motorcycle and play golf – you need to go find work.” My chosen career path was in the lawn maintenance business.
This was the logical choice as I grew up in a private resort community North of Houston Texas. Not only was I surrounded by wealthy friends of the family but the warm Texas climate made for year round job security.
After a few years as a lawn care professional, at age 13 I decided that an easier “job” was to open a pool side “Snack Shack” at the country club. So I set out to get the necessary permissions from the property manager and began creating a unique menu of “International” themed Hot Dogs as my feature item (my mom helped me with this).
We had an Italian “Diego Dog”, a German “Frauline Frank”, an American Footlong Chili Cheese Dog, a Mexican “Chihuahua Dog”. This Snack Shack was a great idea and required less Blood and sweat than the lawn business. Continue Reading
Posted in Network Marketing
Posted on 15 January 2012.
As the owner or manager of a small business, nothing is more important than finding new customers and clients that you can work with. This is always an important goal, and it’s especially crucial in tough economic climates when business is harder to come by. Of course the problem is that the economy also slashes your marketing and promotion budget, leaving your hands tied and your options limited. The best low cost marketing option that you have available to you is business networking.
Business networking isn’t anything complex, it’s exactly what it sounds like. However, you may be surprised to learn how few people take advantage of these opportunities. Additionally there are other people that would like to make more use of such an effective low cost marketing strategy but they don’t know how. It’s important to understand the basic elements of business networking so that you and your organization can continue to move forward, thrive and grow.
The truth is that business networking is all about building relationships. When it comes down to it, people are going to do business with people they know, and people they trust. When you go the extra mile for somebody by getting to know them, talking to them and learning about their needs, you are helping yourself stand above the competition. Then when it comes time to make a decision you and your company will be the obvious choice, instead of just another group in the running.
These are things that a brochure or an advertisement will never be able to get you. You can’t buy somebody’s trust or respect, and you can’t just go around advertising that you’re credible. All of this has to be earned, but the great thing is that it’s essentially free to get done. It’s the perfect low cost marketing solution, and it’s easy and intuitive to accomplish once you get started. Continue Reading
Posted in Small Business
Posted on 10 January 2012.
Business networking is more than just a clever tactic that most businesses use to draw in more clientele. For many small businesses that rely upon word of mouth, proper networking skills are completely necessary for the continued success and even existence of the company. Business networking is the fundamental act of referring business to other businesses, and in the process doing the same for you. Understanding how to give quality referrals is an art form in itself, and something that is extremely important in business networking matters. The old adage of, “I’ll scratch your back, if you scratch mine”, has never applied to anything more than to business networking.
Business networking, however, takes many forms, and you just might not realize how common it is. Whether a business is cold calling some of its clients on the phone, or meeting other business professionals for dinner or lunch, the networking is always taking place. Successful networking leads to referral business, new business ideas, and can help you to learn from other professionals in your field. Many businesses choose to become part of networking organizations such as different local chambers of commerce in their selected area. These organizations are excellent ways for business owners to participate in business advocacy and lobbying efforts, and offer a way for business owners to cooperate for their own protection. They often have meet and greet sessions where business leaders can meet together to discuss certain business topics that might be affecting them, the current business climate in their area, and formulate collective plans for the future.
Some say that up to 70 % of new companies get their business through word of mouth. Networking allows you the opportunity to formally introduce yourself and your business, to other business professionals in your area, to not only get to know them, but to get to know the services they offer as well. If business leaders can meet you and can trust you, they will have no problem sending business your way, and no problem receiving some from you. This is all part of the relationship building process that is so vital to successful business networking. It is a relationship built on trust and mutual interest. Continue Reading
Posted in Networking